“Be careful what you set your heart upon, for it shall surely be yours.” – Ralph Waldo Emerson
Finding your passion isn’t as easy as it would seem – sometimes, it takes the journey of experience to teach you to find the intersection of the critical elements that combine to satisfy your passions. For me, the elements are the ability to help technology companies make a significant step change in their go-to market execution, working with smart, value-driven people, and working in a culture of collaboration and support. After deciding to leave Microsoft, I took some time to look at the opportunities in the market and, more critically, to align my work to my passion in a more concrete and material way.
After taking some time to assess the market, I spoke with several firms and decided to join Touch Worldwide. My reasons for joining Touch were several:
- People – first and foremost, to align to my passion, it was important to me that I work with people of integrity, respect and talent and in looking at the marketplace, I found a lot of firms with good people. Touch specifically had a depth of bench and structure to talent development that I resonated with, as well as a solid culture of mutual success and support.
- Approach – Touch is a diverse firm, with capabilities to deliver on both the analytical and the creative in amazing ways. I first met Touch through the work they did with Microsoft on the Worldwide Partner Conference and saw both sides of the firm come together to deliver both compelling partner opportunities in support of Microsoft and amazing visuals and creative delivery. As I got to know them better, I saw a full-service firm with the ability to respond to client needs from initial market research through to in-market execution and events.
- Passion for the future – After my initial discussions with the Touch team, I realized that we had the potential to deliver some new services and capabilities that would greatly accelerate the performance of our clients and deliver ongoing value. In this area, we are developing and bringing to market over the next several quarters some significant new services and offerings for our clients to help accelerate the performance of their staff, increase their insights into their partner business, and to support their execution with experienced and talented on-site staff.
Aligning your work and life to your passions isn’t easy, but once you do, it’s magic. I look forward to the opportunity to talk with you about how our passion and talent can drive results for you – don’t hesistate to get in touch.
